Touching is a powerful means for eliciting sexual arousal. Here, we establish the topographical organization of bodily regions triggering sexual arousal in humans. A total of 704 participants were shown images of same and opposite sex…
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What differences exist in erogenous zone perception during partnered sex versus masturbation?The study finds that participants report 26% of their body as erogenous during partnered sex, compared to 6.3% during masturbation. This indicates a significant difference in the perceived scope of erogenous zones based on the context of sexual activity.How does emotional bonding influence touch acceptability across different cultures?Findings indicate that the touchability of body areas is strongly correlated with emotional bonds in relationships. This association was consistent across five cultures, reflecting the importance of social networks in touch dynamics.What role does the context play in social touching behavior?Results demonstrate that people are more likely to engage in touching behaviors within intimate settings, like at home, compared to public spaces or workplaces. The relationship context is a more influential factor than time since last meeting a person.